Monday 18 November 2013

Hatred Alone is Immortal

Back in 2009, my good friend and Real Gold founder Deano Jo asked me to do a design for a shirt. I came up with a logo pretty quick that he loved, but placing it wasn't so easy. We played around with some different images to accompany it, back messages, fonts, etc. every few years since then, but alas it never quite looked right and thus never made it to print.
Fast forward to 2013, and Real Gold launches their new website and, to coincide, two colours of the 'lost' shirt, their seventeenth since the brand's inception in 2006, is now available.
Limited to 50 pieces per colour, sizes run from S-XL, and are available here in black, or here in white.
By the way, I hand-drew the logo using only some pencils, a ruler, and a compass. No Illustrator trickery was used to make the logo, although it was processed through Photoshop in order for it to appear on the shirt.
In the words of William Hazlitt, "Love turns, with a little indulgence, to indifference or disgust; hatred alone is immortal."

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